During these formative years, Kim was a finalist in Australian Business Woman of the Year (1982) and Bulletin Young Executive (1987). Leaving corporate life in 1984, Kim formed her own company, Pinpoint Pty Ltd. Pinpoint Pty Ltd developed from a direct marketing agency into a very successful, international loyalty company, operating loyalty programs in Australia, and Asia for 100 million customers, 25 banks and 50,000 merchants. Pinpoint was recognised as the best start up in China in 2013.
Pinpoint Pty Ltd was sold in 2014 to MasterCard and is now their global loyalty platform. Kim is a recognised innovator. She has implemented the design and launch of multiple programs in Australia many of which were world firsts. Examples are:
Pay TV: Qantas Frequent Flyer Program; Credit Card Loyalty Programs: Travel Loyalty Currencies; Direct Marketing; Direct Sales including the Home Shopping Show, Preferred Seating and Clearance Shop: Seniors Cards; Interest Free Payment Plans; Bill Reminder and Bill Payment Services and Prepaid Cards.
Kim has also served on the board of Racing NSW from 2008 to 2011. Zenith Payments, established post Pinpoint, in 2014, is now benefitting from Kim’s entrepreneurial and innovative expertise.
Chief Executive Ofﬁcer
Chief Financial Ofﬁcer
Michelle has 25 years’ experience in the loyalty, rewards and incentives industry.
Prior to joining Zenith, Michelle held a variety of senior marketing and management positions at Pinpoint Pty Ltd and in 2014 joined Mastercard Loyalty Solutions where she held various regional roles focused on the expansion of rewards and loyalty programs into Asia.
During her time in the industry Michelle has worked on many of the country’s and region’s leading rewards and incentives programs across the finance, telecommunications, media and technology sectors spanning B2B, B2C and B2E propositions.
Head of Sales
Lauren is a passionate marketer who has worked alongside some of the top marketing leaders in the industry, specifically at Pinpoint, Australia and Asia Pacific’s no.1 loyalty marketing company. Her career started as the Technology Buyer for credit card reward programs such as Westpac Altitude, ANZ Rewards and American Express Membership Rewards until she moved to a project management role in the VISA team where she managed below the line VISA campaigns. During this time Lauren spearheaded the 2006 Commonwealth Games project, sponsored by VISA, where Melbourne CBD was painted VISA, VISA, VISA in every main shopping centre, high street retail stores and major tourist sites. Lauren then progressed to selling, negotiating, buying and online marketing where she managed various online shops, leading a team of marketers, copywriters, customer service and fulfilment assistants.
Lauren now looks after marketing for the whole Zenith Payments Group as well as heading up the TravelPay division.
Director of Rental Rewards & Property Pay